Becoming a full time photographer is a big step to make, you aren’t just becoming a professional photographer but you are also running your own business, meaning your aim is to be profitable and make money.
Here are a few tips to keep your business moving:
Budgeting – This is so key, as if you don’t do this properly, your business won’t succeed. You need to know how much you have to make to meet your current living costs and set aside a little money every month to cover taxes, and also incase any of your equipment breaks and you need to replace.
Prioritizing your time – You are a lot more productive if you have even a rough schedule of what you want to have done each day.
Setting your rates – It can be hard trying to think of what you think you are worth, but it is important not to under sell yourself and you need to earn enough to live off of, also don’t calculate what to charge by assuming you will be fully booked. Base it on what you need, what you think you are worth and in comparison to other local photographers.
Setting aside time to keep your business finance side of things in order – This is the least interesting part of your business, but it is essential that it is not forgotten about. A few hours per week is better than nothing.
Keep building up your client base – you may be busy now but you still need to bring in more clients to make sure you are always busy.
Marketing/Networking – You need people to remember you, as well as bringing in new clients. Sending emails every now and then is helpful, every month or so it makes sure your past clients and people who were interested don’t just forget about you. Too many emails will annoy people and have the opposite effect.
Keep/ get an organiser – This is a great way to keep all the business side of things together in one place.
Appointments book – so you don’t double book, you might think that this is an easy one and it won’t happen to you but it’s easy to forget and write down on scraps of paper that are lying around.
Keep all your receipts for equipment you buy, as these are business expenses so will be taken off money made for the amount of tax you need to pay, try to keep them in date order, but just having them all in one place is enough. If you lose a receipt you can’t claim it.
Insurance – Make sure to insurance your equipment.
Post processing – editing your images to make them look their best is very important, but it can take an age, but with our software (PortraitPro, PortraitPro Body, LandscapePro and Smart Photo Editor) is it really cuts the time you spend editing your photographs.